Men’s Health

cartridge holder
For health issues that apply specifically to men, see Men’s health
Men’s Health ( MH ), published by Hearst, is the world ‘s largest men ‘s cartridge holder brand, [ 7 ] with 35 editions in 59 countries. [ 8 ] It is besides the best-selling men ‘s cartridge holder on US newsstands. [ 5 ] Although primitively started as a men’s health magazine, it presently covers assorted men ‘s life style topics such as fitness, nutriment, fashion and sex. The magazine ‘s web site, MensHealth.com, averages over 118 million page views a month. [ 9 ] Men ’ second Health is published in numerous countries and has employed well known journalists, such as Evgeny Kogan in the russian version .

history [edit ]

Started by Mark Bricklin in the US in 1986 [ 10 ] as a health magazine, Men’s Health evolved into a life style magazine, covering fitness, nutriment, relationships, travel, technology, fashion and finance. Bricklin, Rodale editors Larry Stains and Stefan Bechtel produced three newsstand test issues. The results led Rodale to start Men’s Health as a quarterly magazine in 1988 and begin to sell subscriptions. Bricklin, who was editor-in-chief of Prevention cartridge holder, appointed Mike Lafavore as editor program of Men’s Health that class. In his 12 years as editor-in-chief, Lafavore increased the circulation from 100,000 to over 1.5 million, increased publication to ten 10 times a year and expanded the magazine to Australia, France, Germany, Mexico, Russia, South Africa and the UK. The south african adaptation, along with Women’s Health, is licensed for issue by Media24, with distribution by Magzter. [ 11 ]

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He created the column recipe, hired Steven Slon from service journalism and Greg Gutfeld from Prevention. He worked with longtime staff editor program Denis Boyles, a erstwhile Playboy contributing editor program, to develop the magazine ‘s voice. Lafavore forget Men’s Health in 2000, the same year Capell ‘s Circulation Report named the magazine Circulation Performer of the Decade. He named Gutfeld his successor. After one year, Gutfeld was replaced by David Zinczenko. [ 8 ] [ 12 ] Zinczenko became editor-in-chief in 2000. [ 4 ] [ 13 ] Circulation increased 30 percentage, ad pages by 80 percentage from 700 to 1150. In 2000, the sword had 21 external editions. [ 4 ] In 2001 the title was systematically selling 400,000 copies at newsstands and circulation was 1.6 million. [ 14 ] In 2001, the magazine started the annual list of cities with the healthiest men, based on twenty “ live-long parameters, including death rates ( both homicide and disease ) ; illness rates ( high rake blackmail, kernel disease, stroke, etc. ) ; body-mass index ; seaworthiness train ; even environmental factors like number of parks, golf courses, etc. ” [ 15 ] In 2003, the circulation was 1.7 million. [ 16 ] In 2006, the circulation was close to 1.8 million. [ 5 ] Men’s Health magazine has been criticized for its focus on forcible health, which can increase men ‘s anxieties about their bodies, [ 17 ] [ 18 ] making them more prone to eating disorders and compulsive over-exercising. [ 19 ] The New York Times stated, “ Since its debut in the deep 1980s, the magazine has surpassed traditional men ‘s books like Esquire and GQ by following the recipe of best-selling women ‘s magazines—by provide to men ‘s anxieties about their bodies and intimate operation. ” [ 5 ] Columbia Journalism Review stated the magazine “ deals overwhelmingly with self-care and, in fact, exaggerates the possibilities for autonomous personal transformation. ” Editor-In-Chief Zinczenko argued that the magazine worked toward “ overcoming the resistance of the 86-percent male audience to health as a subject ” and redefining health as “ inclusive of everything that could improve a man ‘s liveliness. Great sexual activity. Great food. Endorphin-boosting exercise. Looking and feeling your best. We turned health into a concept every guy would want to embrace, starting with the healthy guy on the cover. ” [ 20 ] Men’s Health has been criticized for reusing covering taglines. Zinczenko replied that 80 percentage of magazine sales are by subscription, and those covers differ from the newsstand version. “ Twenty years of Men’s Health has surely produced several lines that have proven themselves effective at newsstand, which makes up approximately 20 percentage of our print run. We plan to keep using the most effective commercialize tools to reach the largest marketplace we possibly can. ” [ 21 ] In July 2010, the cartridge holder was criticized for including bantam credit lines on the cover rather than inside as a possible quid-pro-quo for advertisers. Zinczenko said the lines saved readers from having to dig for information and that Men’s Health had been including the lines for over a year careless of advertiser condition. A spokesperson for the american Society of Magazine Editors said that no rules were broken. The film director for print scheme at a media firm said the note was “ besides little of a plug to get brands excited. ” [ 22 ] In 2004, Men’s Health began putting celebrities and athletes on the cover, and with their shirts on—a deviation from the covers of the 1990s. [ 23 ] In 2004, Rodale filed lawsuit against Men’s Fitness for its redesign, “ a copycat version—one that is obviously intended to confuse consumers. ” [ 24 ] In May 2006, the magazine published a limited edition color shroud of Josh Holloway. In the first half of 2006, newsstand sales for Men’s Health rose from 492,000 to 544,000 during a price increase from $ 3.95 to $ 4.50. [ 25 ] In 2006 Rodale ‘s properties, including Men’s Health, tried to increase on-line contented by adding video to each incision, telling segment editors to write blogs, and hiring an on-line ad sales film director. [ 26 ] In 2008, the magazine partnered with Google to make back issues available. [ 27 ] In July 2008, Men’s Health became the beginning to “ create the inaugural fully interactional advertising magazine in America, ” where readers could take a picture of an ad, and a promotional “ bounce-back ” was sent to their phone. [ 28 ] For its twentieth anniversary offspring in November 2008, Men’s Health included an interview and photograph shoot with president-elect Barack Obama. In 2010, Obama was again featured about health care and his plans. [ 29 ] In 2009, Men’s Health published Belly Off! Diet based on the weight-loss testimonial column in the magazine. The column “ Eat This, not That ! ” became a book series in 2007, written by Zinczenko and Matt Goulding ), and was turned into different versions ( children, supermarket, restaurant, diet script ) and free iPhone applications. [ 30 ] [ 31 ] [ 32 ] EatThis.MensHealth.com was the most highly traffic department of MensHealth.com in 2009 with 1 million unique visitors and 15 million page views a calendar month. [ 33 ] Editor-in-chief Matt Bean led the cartridge holder in developing over 40 mobile apps for the iPhone, Android and BlackBerry. “ Eat This, not That ! The Game ” won an american Society of Magazine Editors prize for Best Interactive Tool and was downloaded 500,000 times in two weeks. [ 34 ] The magazine ‘s first lotion, “ Men ‘s Health Workouts ”, was in the top 10 in the Health and Fitness class. In September 2009, the column “ Ask Jimmy the Bartender ” was turned into an iPhone and iPad application, which was downloaded 50,000 times in its first month. [ 35 ] In 2010, Men’s Health became one of the first consumer magazines to enter the iPad market. [ 36 ] In 2011, David Zinczenko was replaced by Bill Phillips, who was the administrator editor program of the cartridge holder and editor of MensHealth.com. [ 37 ] In November 2014, Men’s Health featured a lector on the binding for the first time with amputee and veteran Noah Galloway, the winner of the first Ultimate Men’s Health Guy Search. In February 2015, Men’s Health won the National Magazine Award for General Excellence. [ 38 ] In 2016, Matt Bean became editor-in-chief. [ 13 ] He hired Creative Director Mike Schnaidt to redesign the magazine with ocular updates inspired by media, such as car haunt guides, hiking maps and military field manuals, added “ The Exchange ”, “ Unfiltered ”, “ Field Guide ” and a column by Tim Ferriss. [ 39 ] He introduced the digital franchise MH Longform. In October 2017 Men’s Health began the cross-platform series “ The Adventurist ” in partnership with Fitbit. [ 40 ] [ 41 ] In 2000 MH-18, a youth-oriented version of Men’s Health covering adolescent life style, was spun off but discontinue publication in November 2001. [ 42 ] In 2004 under Zinczenko ‘s direction, Men’s Health spun off Best Life. [ 43 ] May 2009 was Best Life ‘s end issue. [ 44 ] Best Life was published 10 times a year and had a circulation of more than 500,000. Stephen Perrine, the former column creative conductor at Men’s Health, was the editor-in-chief. David Zinczenko was editorial director. In March 2008, Best Life finished # 2 on Adweek ‘s prestigious “ 10 under 50 ” Hot List, which recognizes magazines with fewer than $ 50 million in ad tax income. In 2005, Men’s Health spun off Women’s Health. [ 45 ] The test-issue team was headed by Bill Stump, a former Men’s Health editor program who was then the head of Rodale Inc. ‘s New Product Development department, and included former conductor of new product exploitation Andréa Mallard. Within a year the circulation was at 750,000. [ 46 ] Women’s Health magazine is now published 10 times a year. In January 2009, Michele Promaulayko was named editor-in-chief of Women’s Health. [ 47 ] In March 2008, Women’s Health finished # 1 on Adweek ‘s “ 10 under 50 ” Hot List. The magazine was named # 2 on Advertising Age ‘s 2008 A List. [ 48 ] Women’s Health has a circulation of 1.1 million. [ 49 ]

In 2007, Men’s Health spun off Men’s Health Living, a newsstand special which was named one of the 30 most luminary launches of 2007 by Samir Husni. [ 50 ] Samir Husni stated that Men’s Health Living is a “ new writing style of men ‘s magazines that cater to non-woman related issues in a homo ‘s life – that has gone unfulfilled for years : interior blueprint and home that meets the needs of the affluent man. ” [ 51 ] The screen issue of Men’s Health Living was edited by Bill Phillips, administrator editor of Men’s Health, and Matt Bean. The foremost publish sold around 200,000 copies at $ 4.99 each out of 375,000 send to newsstands. [ 52 ] In January 2009, a second gear Men’s Health Living topic was at newsstands, 450,000 copies at $ 5.99 each. [ 52 ] In 2007, they besides spun off Men’s Health on Campus as a screen with a goal for quarterly publication thereafter. [ 53 ] In 2009, Men’s Health spun off Children’s Health, a extra write out that was part of a Rodale publish mind to work with President and First Lady Obama to show hold for the Patient Protection and Affordable Care Act. The cartridge holder published how-to stories about fitness and nutrition for children. [ 54 ] In 2013, Men’s Health launched the radio appearance Men’s Health Live in partnership with Entertainment Radio Network. [ 55 ] In April 2017, under Matt Bean, Men’s Health released an on-line video franchise, MH Films, which has featured people such as Hafþór Björnsson, Erik Weihenmayer and Sam Calagione. In June 2017, the magazine launched MH Rec Room, specializing in shorter television for social media featuring versatile fitness trainers, life style influencers and authors. [ 56 ]

Awards and honors [edit ]

In March 1994, Advertising Age magazine named Mike Lafavore Editor of the Year. [ March 6, 1994 ]. Four years late he won the International Herald Tribune Award for International Editor of the year for his work on Men’s Health foreign editions. The cartridge holder was nominated for several National Magazine Awards, including general Excellence. Since 2000, Men’s Health has been nominated for 17 National Magazine Awards, or “ Ellies, ” which are administrated by Columbia University ‘s Graduate School of Journalism and presented by the american Society of Magazine Editors. [ 57 ] [ 58 ] Men’s Health won the category of Personal Service in 2004, the first gain for the cartridge holder [ 5 ] and Rodale. In 2010, Men’s Health received the General Excellence award. [ 59 ] Menshealth.com ‘s “ Eat This, not That ! ” assign of their Web site won the 2010 Digital Ellies award, besides sponsored by the ASME, for best interactional Tool, an award honoring the outstanding practice of synergistic tools that enable readers to create or share message, participate in communities, improve the timbre of their lives, or enjoy amateur activities. [ 60 ] In 2010, Minonline.com deemed menshealth.com ‘s personal trainer channel, the “ Best Premium Site, ” an award recognizing subscription sites oriented around service. [ 61 ] In 2011, Men’s Health won an Ad Age Media Vanguard Award in the Print-to-Digital Best Reader-Service Website class, a Society of Publication Designers Award for plan and photography, and an ASME Ellie in the class of Personal Service for “ I Want My Prostate Back ” by Larry Stains. [ 62 ] It was besides a finalist in the 2012 Ellies. [ 63 ] In 2012 Men’s Health won the Digital Magazine Awards ‘ Magazine Launch of the year for its iPhone edition and a 2012 National Magazine Award in the Personal Service, Digital Media category for “ Skin Cancer Center ”. In 2013 Men’s Health won the James Beard Foundation Book, Broadcast and Journalism Awards for Cooking/Recipes/Instruction and Food Coverage in General Interest Publication categories. The brand was recognized as one of min ’ s circus tent 20 Magazines on Twitter and the Men’s Health “ Guy Gourmet ” Twitter account was included in the TIME 140 Best chitter Feeds of 2013. Men’s Health won min ‘s Best of the Web award for overall Digital Excellence and FAME ‘s Best Series of Events Award for its URBANATHALON series. The trade name was included in iMonitor ‘s Best Magazine Apps for iPad list. [ 64 ] In 2015 Men’s Health won first position in the Service category for the american english Society of Journalists and Authors ( ASJA ) ‘s Writing Awards for the article “ Clucked ” by Rachael Moeller Gorman, [ 65 ] a min Best of the Web & Digital Award in the “ integration with Print ” class, and a leaf : marketing Award in the “ Integrated Program ” class for the Men ’ s Health Next Top Trainer Program. The magazine besides won in the “ Lifestyle ” class for the american english Society of Magazine Editors ‘ Best Cover Awards for its November 2014 cover. [ 66 ] It was named Reader ’ mho Choice for men ‘s health/fitness magazines in Adweek’s 2013, 2014 and 2015 Hot List, and both Editor ‘s Choice and Reader ‘s Choice for the 2016 Hot List. It was besides recognized in 2017 as an Ad Age magazine of the year. [ 67 ] In March 2017 Men’s Health was named a Print Medal Finalist for the Society of Publication Designers ‘ Annual Design Competition Awards ; it was besides nominated in 2015 and 2016. [ 68 ] In 2018, Rodale was acquired by Hearst and Men’s Health was moved to New York City. [ 69 ]

ball-shaped editions [edit ]

June 2014 issues of australian, german, UK, and US editions showing the use of shared content, in this event a cover image from the like photograph set of Hugh Jackman Although Men’s Health was founded in the US, its international editions have made it the earth ‘s largest men ‘s cartridge holder trade name. [ 8 ] These magazines reach over 71 million readers worldwide. [ 70 ] Men’s Health is published in 35 editions. [ 8 ]

International editions account for over 80 % of the magazine ‘s trade volume. In each marketplace, local editors deputation or buy articles for their own market and parcel message with US and other editions. The selected articles are then translated and edited by local staffers to make them match the style of the american version. normally, these editions started out as translations of the US version of the magazine, but over time many non-US editions became alone, providing material more pertinent to local readers .

  • Argentina
  • Australia
    • This edition was published by Pacific Magazines. Aimed at men aged 25 to 44, it was at one time Australia’s highest selling magazine aimed at men. Men’s Health was launched in Australia in 1997.[71] The magazine was acquired by the Bauer Media Australia, which purchased Pacific Magazines in May 2020. In July 2020, publication of the magazine ceased.[72][73]
  • Austria
  • Bahrain
  • Belarus
  • Belgium
  • Belize
  • Canada
  • Chile
  • China
  • Colombia
  • Costa Rica
  • Croatia 2004 – 2020 [74]
  • Cyprus
  • Dominican Republic
  • Ecuador
  • El Salvador
  • Estonia
  • Germany
  • Ghana
  • Greece
  • Guatemala
  • Honduras
  • Hungary
  • India
  • Ireland
  • Italy
  • Japan
  • Jordan
  • Kazakhstan
  • Kuwait
  • Latvia
  • Lebanon
  • Lithuania
  • Mexico
  • Netherlands
  • New Zealand
  • Nicaragua
  • Nigeria
  • Oman
  • Panama
  • Peru
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Romania
  • Russia
  • Saudi Arabia
  • Serbia 2013 – 2020[75]
  • Singapore
  • South Africa
  • Spain
  • Switzerland
  • Taiwan
  • Turkey
  • UAE
  • United Kingdom: see Men’s Health (British magazine)
  • Venezuela

See besides [edit ]

References [edit ]